MegaFood
Social Media, Video Creation, Digital & Trade Marketing, Amazon
Information
MegaFood is a trusted leader in the nutrition industry, leveraging over 50 years of scientific expertise to craft premium vitamins and supplements from real food and high-quality nutrients. As a certified B Corporation and member of 1% for the Planet, the brand is defined by an unwavering commitment to both quality and environmental stewardship. Their mission is built on the belief that human health and a healthy planet are inextricably linked, resulting in a transparent and purpose-driven approach to wellness.
Product Video & Storyboarding
Despite having minimal footage, I curated a few high-impact short-form videos that prioritizes mood and messaging. By seamlessly weaving together product photography and lifestyle clips, I established a rhythmic contrast that highlights both the product’s quality and the personal experience of the consumer. The result is a concise, effective narrative that positions MegaFood as a trusted essential brand for any one’s health journey.
Multi-Channel Digital Campaigns
Following the 2025 MegaFood D2C launch, I created some cross-platform assets for email, social, Meta ads, and web. My focus was on translating complex campaign flows and rapid launches into high-impact visuals while maintaining strict brand consistency. To push the boundaries of the brand’s new storytelling, I integrated AI-generated imagery to create dynamic, attention-grabbing compositions. This work was central to MegaFood’s transition into a bolder, more vibrant visual language, ensuring every touchpoint felt cohesive and energized.
Animated Social Reels
I developed a series of animated reels for MegaFood to inject a sense of playfulness and energy into their digital presence. By layering rhythmic motion graphics with dynamic typography, I transformed static product imagery into a more engaging, narrative-driven experience. These animations served as a creative exploration of the brand's versatility, proving that even a heritage-focused identity can be translated into vibrant, modern video content.
Amazon Gallery Images & A+ Pages
I designed the complete MegaFood Amazon ecosystem, including Gallery images, A+ content, Storefront layouts, and Brand Story modules. Collaborating with marketplace experts, I integrated data-driven sales tactics and competitor analysis into the visual strategy. My primary focus was translating the brand’s mission-driven identity into a high-performance e-commerce environment, ensuring a premium aesthetic that drives conversion. However, due to the branding transition, Some of the assets are not all updated as we wait for further instruction from the brand directly.
