Organika
E-book, Product guides, Email Banners, Packaging
Information
Founded in 1990, Organika is a family-owned, Canadian leader in natural health. Known for being the top collagen brand in Canada, they provide a wide range of science-backed supplements, including electrolytes and functional superfoods. Organika is committed to making wellness accessible and sustainable, operating as a CarbonNeutral® certified company that utilizes 100% post-consumer recycled packaging to support both human health and the planet.
Magnesium + You. The Dream Team.
I designed a comprehensive e-book for Organika that balances rigorous scientific data with a sophisticated editorial aesthetic. Faced with limited brand photography, I curated a collection of stock imagery and color-graded the assets to achieve a consistent "airy" mood, reflecting the uplifting benefits of magnesium. The palette was kept primarily cool and muted, with strategic touches of saturation to guide the reader through the flow.
To keep the information-heavy content engaging, I experimented with varied layouts that broke down technical concepts into digestible segments. This approach ensured that the guide remained visually interesting while maintaining its scientific integrity. The final result is a premium digital resource that seamlessly blends high-level education with a clean, cohesive brand identity.
Product Guides
I developed a series of technical product guides designed to act as comprehensive resources for specific wellness topics like immunity, stress management, and core product lines. These PDFs prioritize information density over decorative elements, clearly breaking down vital details including key benefits, ingredient profiles, and dosage instructions. My focus was on creating a highly functional layout that remains clean and scannable, ensuring that even the most technical data is presented in a digestible, reader-friendly format for quick reference.
